Superior Standards

Anyone can claim their personal care products are healthy, non-toxic, cruelty-free, and socially and environmentally responsible. Our integrative wellness rituals are all of those things. But don’t take our word for it. We’ve gone through the process of obtaining verified, trusted industry certifications that prove our products are exactly what we say they are.

At Avocado, our goal is to be a positive force. We’re doing this by providing our customers with thoughtfully curated, potent hair, skin, and body regimens that make you feel great while showing other brands it’s possible to produce quality products without harming the environment. Transparency is vital to that commitment — and hugely important to us. That’s why we’ll always back up our beauty and wellness rituals with certifications you can trust.

Biobased Products are derived from plants and other renewable agricultural, marine, and forestry materials. They provide an alternative to conventional petroleum-derived products. So, when we say our products are plant-based, it means simply that plants are the primary biobased resource we use to make them. We have a full ingredient glossary that helps explain the terms we use.

As a Climate Neutral Certified company since 2019, we've measured Avocado's annual cradle-to-consumer emissions, offset them by investing in climate change solutions, and started taking real action to reduce our emissions. We also recognize our offsets and reductions aren't enough. Solving climate change will require systemic solutions. That's why, through our partnerships with Ceres and the American Sustainable Business Network, we also advocate for state and federal policies that support equitable solutions to the climate crisis.

The Leaping Bunny Standard provides the best assurance that products are free of animal testing; it’s a voluntary pledge that cosmetic, personal care, and/or household product companies based in the US or Canada make to clear animal testing from all stages of product development. A company's ingredient suppliers and/or manufacturers must make the same pledge. The result is a product guaranteed to be 100% free of new animal testing.

We’re all responsible for protecting the natural world. Part of that means prioritizing animal welfare. That’s why all of our skin + body products and formulations are free of animal products and byproducts, never tested on animals, and 100% vegan.

Created in 2002 by the founder of Patagonia, Yvon Chouinard, 1% for the Planet is a global organization that connects sustainably minded businesses like Avocado Green Brands to environmental nonprofits. As members, we donate 1 percent of our corporate revenues to verified nonprofit organizations working to protect, conserve, and stand up for our Earth. To date, 1% for the Planet has given $250 million to approved environmental groups.

Certified B Corps are businesses that are forces for good — putting the same level of importance on social and environmental responsibility as their bottom line. As a proud B Corp member, we balance profit with purpose, meeting high standards for social and environmental performance, transparency, and legal accountability.

Green America® businesses are those that put their customers, communities, employees, and the planet first. Avocado Green Brands has received Green Business Certification, validating that we use our business for social and environmental good.

DoneGood makes it easy for shoppers to find and support sustainable, environmentally friendly businesses. This includes taking care to ensure the brands they promote use safe, healthy ingredients and ethically sourced materials and take into account how their operations impact their workers, customers, and the planet. We’re proud members of the DoneGood Community.

Avocado Green Brands is proud to be a member of the American Sustainable Business Council. The national advocacy group empowers social and environmentally responsible businesses to use their platform to create a fair, sustainable, and thriving economy. As a member, we engage in working groups and task forces championing climate and clean energy initiatives, responsible workplace regulations, safer chemicals, and tax reform.