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Awara vs Avocado Eco Organic Mattress Comparison
Awara vs Avocado Eco Organic Mattress Comparison

Why overpay for Awara? Get a comfy, nontoxic, third-party certified, American-made mattress for hundreds of dollars less.

Mark Abrials avatar
Written by Mark Abrials
Updated over a year ago

Why overpay for an Awara Mattress when you can get an amazingly comfortable, supportive, GOTS-certified organic — with more individually wrapped innersprings — for hundreds of dollars less? Introducing the Avocado Eco Organic Mattress!

Avocado Eco Organic Mattress vs. Awara® Mattress:

Awara® Mattress

Rating

Price

$699 (Twin)
$1,599 (King)

$1,398 (Twin)

$2,198 (King)

Consumer Reports® Overall Rating

73 (Avocado Green Mattress is the highest-rated mattress with an overall score of 84)

73

Construction

Height

10 inches

10 inches (standard);
12 inches (pillow-top)

Organic Latex ("Natural" is not organic certified)

✅ GOLS-certified organic Dunlop

Not certified organic

Latex volume

2 inches

2 inches

Organic Cover for Breathability

✅ GOTS-certified organic cotton

❌ Awara claims organic cotton, but according to the legal tag, it is actually:
Top: 69% polyester, 30% cotton, 1% Elastane. Side: 65% polyester, 35% cotton. Bottom: 45% polyester, 32% rayon, 20% Latex, 3% Aramid.

Organic Batting Fiber Filling

✅ GOTS-certified organic wool

❌ Polyester & wool, in a 2:1 ratio.

Wool for cool sleep

✅ GOTS-certified organic wool from India

❌ Wool from New Zealand blended with polyester.

Fabric-encased innersprings for pressure relief & contouring

975 (King), 8-inch coils

868 (King), 8-inch coils

Tested and endorsed by the American Chiropractic Association Board of Doctors

Firm edge support on all sides

❌ No reinforced perimeter edge.

No Flame retardant

❌ Hydrated silica & polyester

Organic Certifications

GOTS-Certified Organic Mattress (full product)

Certification
Blockchain verified.

GOLS-Certified Organic Latex

Certification
Blockchain verified.

GOTS-Certified Organic Wool

Certification
Blockchain verified.

"Organic Wool" is claimed, but no GOTS certification or license number. More importantly, wool is not included on the legal tag as a material. Wool is used with polyester batting.

GOTS-Certified Organic Cotton

Certification
Blockchain verified.

❌ "Organic Cotton" is claimed, but no GOTS certification or license is provided. More importantly, the cover is only 30% cotton. The rest is 69% polyester and 1% elastane.

Blockchain-verified materials for trust and transparency

GREENGUARD Gold® Certified
(Full Mattress)

eco-INSTITUT® Certified Latex

Formaldehyde-Free Verified by UL Environment®

STANDARD 100 by OEKO-TEX® Certified (Latex, cotton & wool)

❌ Claimed without certification license.

MADE-SAFE® Certified

Responsible Forestry

FSC® certified (C156318)(Latex mattresses, pillows, furniture and factories)

❌ Claimed without certification license.

Rainforest Alliance

❌ Awara claims Rainforest Alliance. However, Rainforest Alliance/FSC confirms that Awara/Resident has no certification in their names.

Social Responsibility

Certified B Corporation

Certification
Overall Impact Score: 126.2 (the highest in the mattress & bedding industry). Awarded Best for the World™.

1% For the Planet® Verified Giving Program

Landfill Waste Diversion

Avocado became the first mattress and bedding company to have its Landfill Waste Diversion rated and validated by UL. In 2022, Avocado’s goal is to achieve its Zero Waste certification.

Climate Change Mitigation

Climate Neutral Certified®

Certification
More than 53,700 tCO2e emissions offset to date.

Ownership & Trust

Mattress Trial

100 days

365 days. However, to get a refund, you have to find a donation partner yourself. Awara will not pick it up or offer assistance in finding a donation partner.

Does Not Own Mattress Review Website(s)

✅ For ethical reasons, we do not. (Many brands do and use search and social marketing to suggest editorial independence.)

❌ Sleep Authority dot com, is owned and operated by DreamCloud, LLC, which operates Nectar, DreamCloud, Level, and Awara.

Makes their mattresses

Our factory in Los Angeles, with domestic and imported materials (latex and wood)

❌ Subcontracts

Makes own organic latex

From our farms in India and Guatemala

❌ Subcontracts

Owns organic wool

From our farms in India

❌ Subcontracts

Better Business Bureau Rating (02/2002)

A+

No FTC Settlements*

2 (Awara is owned by Resident Home, which owns the Awara, Nectar, and DreamCloud brands.)
Read 2018 Settlement
Read 2021 Verdict

Awara is owned by Resident, a repeat offender of fraud, as ruled by the FTC. As such, carefully reviewing Awara mattress' marketing claims (related to organic and toxicity claims, for example) is important:

  1. Awara mattress is not a certified organic product and is not listed on the GOTS public database. A GOTS-certified organic product is made with certified organic materials in a facility that is also certified for organic production. Avocado is certified and publicly listed. This matters. The GOTS certification ensures — using on-site inspections and verification of records from the farm to the factory — that the organic materials and finished product are healthy for you, safe for the people that made them, and good for the environment; while at the same time, it ensures that social responsibility standards (ethical animal treatment, living wages, etc.) are met across the supply chain.

  2. Awara does not use 100% organic cotton. In truth, Awara uses up to 69% polyester. See their mattress legal tag below.

  3. Avocado uses GOTS-certified organic wool (from our own farms) to naturally inhibit flammability and meet all safety standards. Awara uses hydrated silica. As a result of this, as well as the high use of polyester, aramids, and adhesives, the Awara mattress is not MADE SAFE® certified — one of the highest standards for products, ensuring that they are safe for humans and the environment.

  4. All Avocado claims are backed by trusted, third-party certifications in our brand name, for radical transparency and responsibility. Even Avocado's giving initiatives through 1% for the Planet® are verified. Awara has no public certifications for any material or the finished product.

Have questions? Schedule a free, 30-minute personal consultation via Zoom with our world-class customer experience team today.

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